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Dr. Claudio Felten
Contact
Dr. Claudio Felten
Poesis Consulting GmbH
Treietstr. 17
6833 Klaus, Austria
Phone: +43 5523 69 175
Dr. Claudio Felten is principal of Poesis Consulting GmbH.
Dr. Felten is specialized in strategic and international marketing strategies, especially customer management, sales and pricing strategies and processes. He has more than 10 years of work experience as a project manager at Simon-Kucher & Partners. As a management consultant and project manager, Mr. Felten realizes projects in Germany and abroad for companies in a wide variety of industries, including the automotive, construction and raw materials industries.
Teaching Programme in the department
Dr Claudio Felten offers a master's seminar on ‘Strategic Management’ at our department. As part of the seminar, students will familiarise themselves with strategic tools and concepts of strategic management and work on a case study on strategic management based on this.
Allocation of theses
By arrangement
Academic education
| 05/93 bis 05/2000 | Research assistant at the Institute for Social and Economic Sciences at the Rheinische Friedrich-Wilhelms-Universität Bonn, Business Management Department III, Marketing, Director: Prof. Dr. H. Sabel. |
| Dissertation on "Adoption and diffusion of innovations - a microeconomic diffusion model". | |
| 08/86 bis 04/93 | PhD, Dr. rer. pol. (summa cum laude) Studied economics at the Rheinische Friedrich - Wilhelms-Universität Bonn. Degree: Diplom-Volkswirt (Prädikatsexamen) |
Selection of publications
| 2001 | Felten, C.: Adoption und Diffusion von Innovationen - Ein mikroökonomisches Modell, Wiesbaden, Gabler Verlag, 2001. |
| 2002 | Felten, C.: Prospect Theorie und Marketing, ZfB, 72. Jg., EH1/02 - Marketing Management, 2002, S. 76ff. |
| 2003 | Felten, C.; Kolvenbach, C.; Krieg, St.: Evaluating Brand Value - A Conjoint Measurement Application for the Automotive Industry, in: Gustafsson, A.; Hermann, A.; Huber, F. (Eds.); Conjoint Measurement: Methods and Applications; 3rd Ed., Springer; 2003; S. 518ff. |
| 2007 | Felten, C.: Optimales Kundenmanagement im 21. Jahrhundert, in: Call Center Forum Deutschland e.V. (Hrsg.), Call Center erfolgreich aufbauen, Fürth 2008. |
| 2008 | Call Center Trends, in: Customer Care Trendnewsletter, 2008. |
| 2009 | Modernes Vertriebsmanagement, in Sales Business 3/2009. |
